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Hands-on Health Promotion
STUDENT EDITION NOW AVAILABLE

Hands-on Health Promotion provides health promoters with useful guidance on everyday practice – on how to conceptualise, develop, implement, monitor, and evaluate health promotion programs at national, state/provincial, and local levels.

In his Introduction to the book, Rob Moodie defines health promotion, provides a framework for how health promotion can be understood and successfully practised, and outlines the aim, approach, and content of the book.

The book’s 32 substantive chapters are then organised into five Parts:

• In Part 1, building blocks, the core activities that underpin all successful health promotion (information gathering, evaluation, influencing policy, public health law, advocacy, communication, leadership and management, project management, partnerships, and community mobilisation) are the focus, with the key elements of each activity outlined.
• In Part 2, practical approaches are suggested to promoting specific health and behavioural issues: tobacco control, physical activity, healthy eating, minimising harm from alcohol and illicit drugs, sexual health, injury prevention, road safety, and mental health and wellbeing.
• In Part 3, practical approaches are offered to promoting health in various settings and sectors: early childhood, sport and active recreation, community arts, workplaces, and schools.
• The focus of Part 4 is how the health of special populations (Indigenous people, refugees, women, men, young people, and older people) might best be promoted.
• In Part 5, the focus is on how health inequalities might be reduced.
  

In each chapter, a what to do and a how to do approach is taken. The result is a stimulating, easy-to-read, and easy-to-use book that is ideal for project-to-project use - a book for dipping into, as a need arises, for ideas, inspiration, and directions.

The book will prove valuable to:

• health promotion and public health practitioners;
• tertiary-level students of health promotion, public health, medicine, and nursing;
• health professionals, of various sorts, who are involved in health promotion ‘now and then’; and
• other professionals (local government officers, community workers, sports coaches and managers, community arts workers, youth workers, etc.) who play a vital role in promoting health.